Bob Metcalfe, inventor of Ethernet is tough to impress. An internet pioneer and well known contrarian, he is an unabashed champion of free enterprise. Bob not only invented Ethernet, but is also a successful venture capitalist, journalist and entrepreneur. Currently, he is on his fifth career as a Professor of Innovation and a Murchison Fellow of Free Enterprise at the University of Texas at Austin.
Friday, July 19 was show time. To use Malcom Gladwell’s Outliers metaphor, I had gotten my 10,000 hours of experience in developing and talking about disciplined entrepreneurship from my experiences founding and running multiple companies plus teaching at MIT and in Scotland, Quebec, Romania, the beer halls of Berlin, etc. It was time to lift the curtains for the U.S. premiere of Disciplined Entrepreneurship: 24 Steps to a Successful Startup.
If you’re an entrepreneur looking to launch your startup, should you locate in Paris or Berlin? San Francisco or Boulder? Santiago or Brasília?
It’s a trick question. As I tell my students, the second rule of entrepreneurship is always make sure you are answering the right question – which is not necessarily the one being asked.
(Rule number one is that all rules are optional to entrepreneurs.)